This is not a shock to read; COVID-19 did a number on all of us
ISSUE 4. PURPOSEFUL ACTIONS BEYOND THE BRAND: REVIEW ON SHOPPER BEHAVIOURS AND SENTIMENT
Issue 3. Double Down with Shoppers: follow up on shopper behaviours and sentiment
ISSUE 2. Keeping up with shoppers: Brand touchpoint experiences on shopper behaviours and sentiment
ISSUE 1. Brands talking shopper: Fast check on aussie shopper behaviours and sentiment
The Australian Influencer Marketing Council (AIMCO) has today released the industry’s first set of working practices to support brands, agencies and creators.
It’s one thing to get your product into store. But is your product at the risk of being sold?
Shopper incentives – the art and science
90% of consumers say a gift with purchase increases brand loyalty